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Bonus Voucher Overview

Deprecated

This section of documentation is marked as Deprecated as we not transition in the direction of using Offers with a Bonus benefit instead of Bonus Vouchers. Please talk to your integration manager if you are not sure what solution to go with. The updated flow is described here New Vouchers.

Bonus Vouchers incentivize customers to return by giving them a bonus (or points) on specific purchases, that they can spend later on other purchases.

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A delightful customer experience is created also by the App user journey. The user has the chance to unwrap the voucher, similar to unwrapping a gift, and get to see the content.

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Voucher campaigns list

On the voucher landing page you see a list of all voucher campaigns categorized into two tabs:

  • Available campaigns - started but not yet ended
  • Archived campaigns - have already ended

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Filters can be used to quickly find a campaign. This can be either the campaign type (standard of triggered) or the name of the campaign.

To create a new Voucher campaign, click the Create New Campaign button.

There are two types of campaigns:

  • Standard Campaign – vouchers are allocated from the start of the campaign to a specific list of users, or all users.

  • Triggered Campaign – vouchers are dynamically allocated by a dynamic trigger or job that allocates vouchers to users based on their data or behavior (e.g. Birthday voucher, High-spender voucher, New user voucher, etc.).

Note: we are still using the Campaign terminology for Vouchers until the product in integrated into the Campaign/Activity ecosystem.