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Overview

Prompt is a solution designed to deliver in-app messages (prompts) to members, with capabilities for both generic and personalized messaging. The service includes:

  • Preferred Store Prompts: Customer-specific prompts suggesting a change in preferred store based on purchasing behavior.

  • Regular Prompts: A white-label product for delivering customizable in-app messages.

Preferred Store Prompts

  • Best for: Nudging members to update their preferred store based on actual shopping patterns.
  • Use Cases:
    • Triggered when a member visits stores other than their self-picked store for a configured number of consecutive visits.
    • The store most that meets the condition of consecutive visits is suggested as the new preferred store.
  • Personalization:
    • Prompts display specific store information (chain name, city, address).
    • Upon acceptance, the member's self-picked store is automatically updated in the system with the new preferred store.

Regular Prompts

  • Best for: Best for prompting user decisions and sharing important updates.
  • Use cases:
    • Collecting user consents
    • Informing users trough customizable in-app messages and user redirection.
    • Prompting user decisions and sharing important updates
  • Personalization:
    • Add images, headlines, and body text.
    • Include Call-to-Action (CTA) buttons with optional deep links to app destinations or external URLs. CTAs can navigate members directly to specific sections within the app.
    • Utilize the Audience service for member segmentation.
    • Schedule prompts similarly to other communication activities.