Overview

Banner is a visual element within the application designed to capture user attention through appealing graphics, concise messaging, and promotional content. Its purpose is to engage users, convey key information, and encourage specific actions. Banners can be placed in various locations and linked to a particular feature, content category, or a combination thereof, depending on requirements. Right now it is possible to place banners in the following locations:

• Home screen - hero banner: Top of the home screen
• Home screen - partner banner: Banner section(s) on home screen
• Offer banners: In offer universe screen
• Receipts: In the receipts list screen

*This banner placement is only an option if your application is running the new home screen.

Home screen - hero banner

• Best for: Showcasing high-priority content or promotions with maximum visibility, as it is a large banner prominently placed at the top of the home screen. Due to its prominent placement, this is the place to show the most important messages for the users. Content in the hero banner should be of the highest quality both in terms of visual appearance and value for the user.
• Use cases:
  • Display valuable information for which maximum visibility is required.
  • Redirecting users on banner click to another app section or to external URLs for increasing engagement and facilitating user actions within the app or outside the app.

Home screen - partner banner

• Best for: Displaying campaigns specific information, featuring visually appealing graphics, key messages and promotional content. The primary purpose of a campaign banner is to engage users, communicate important information and guide them towards specific campaign benefits.
• Use cases:
  • Create and display promotional content for specific campaigns.
  • Display banners in campaigns section of the app in the desired order.

Offer banner

• Best for: similar to Campaign banners, the offer banner is a section in the offer universe page dedicated to specific campaigns featuring visually appealing graphics, key messages and promotional content. The primary purpose of these banners is to engage users, communicate important information and guide them towards specific target.
• Use cases:
  • Create and display one banner to be displayed on top of the offer universe
  • Configure different banners for different chains

Receipts banner

• Best for: The receipts banner is a section in the receipts list screen where a visually appealing graphic and key messages in the form of a banner can be used to communicate important information and guide users via a call to action.
• Use cases:
  • Create and display one banner at a time to be displayed on top of the receipts list. Multiple banner campaigns can be set up in the Admin Tool within the same time interval. This allows marketers, for example, to have several banner campaigns targeted to different audiences. However, the app will only show the first banner having has the highest priority (controlled via the desired position property) and the latest start date (controlled via the schedule start date).